With membership in its online music, video and DVD clubs on the rise, Columbia House needed a solution that could guarantee uptime and provide unparalleled user experiences for its customers, while simplifying the intricacies of Columbia House’s Web infrastructure.
Timely and accurate response to our customers is integral to the success of Columbia House, said Tom Beauchamp, senior vice president and CIO, Columbia House. EdgeSuite’s many performance-enhancing benefits will be instrumental to maintaining our strong record of excellence in customer service and to protecting our premier e-commerce brand. In addition, EdgeSuite will be key to delivering our entertainment services and promotional campaigns in the most reliable, cost-efficient manner possible.
Akamai is thrilled to announce its new relationship as a valuable service provider to Columbia House, which places the utmost level of importance on its online brand, said Michael Ruffolo, executive vice president, Akamai. The EdgeSuite service will enable Columbia House to unleash the potential of online marketing efforts with greater performance and reliability through a cost-effective, future-proof solution. We look forward to working together with Columbia House on its innovative Web efforts.
The Akamai EdgeSuite service enables the assembly, presentation and delivery of an organization’s data and applications via Akamai’s global network of over 11,600 servers deployed close to end users at the Internet’s edge. EdgeSuite reduces the costs and complexities associated with a business’s centralized Web serving infrastructure by distributing, managing, storing, processing, and delivering data and applications across IP networks.
SOURCE: COMPANY PRESS RELEASE
