MediaFLO technology is a global mobile entertainment platform that enables broadcasting of high-quality video, audio, Clipcasting media and IP datacasting streams to mobile handsets.
Using conVISUAL’s interactive TV platform and the interactive features of the MediaFLO System, the proof-of-concept demonstration will showcase live SMS events sent to mobile viewers via MediaFLO IP datacasting that are tightly integrated with the storylines of globally recognized television programs.
The MediaFLO demonstration with conVISUAL shows how consumers can seamlessly engage with TV shows broadcast to their MediaFLO-enabled mobile devices. Consumers can view their favorite programs and research reality show stars, participate in polls and quizzes and even chat live with other viewers – all without any interruption in programming.
John Elliott, senior director of product management for Qualcomm MediaFLO Technologies, said: The convergence of mobile TV and user interactivity is a major leap forward for the mobile media industry, one that will redefine how mobile TV is consumed by providing an enhanced and more personalized television viewing experience.