SMS is yet to take off in Hong Kong, as call chargers are relatively low. However, it is very popular in nearby China and the Philippines but the company has chosen Hong Kong as a test case for its first venture outside of Europe.

BlueFactory is set to launch an SMS football service in Hong Kong through Hutchison's Orange Network, according to the South China Morning Post.
SMS is yet to take off in Hong Kong, as call chargers are relatively low. However, it is very popular in nearby China and the Philippines but the company has chosen Hong Kong as a test case for its first venture outside of Europe.