Under the terms of the agreement, blinkx will host, transcribe and index video content from Kiplinger.com’s library of reports by financial experts. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against the footage, and will share resulting ad revenue with Kiplinger.
Suranga Chandratillake, founder and CEO of blinkx, said: We’re pleased to be adding Kiplinger.com’s library of high caliber personal finance reporting to our video index. Kiplinger’s is one of the most trusted and well-respected sources for consumers seeking financial advice, and we’re delighted that this content will now be easily searchable on blinkx.com.
