Acteva Inc has announced the completion of an $8m round of private funding from investors including Jafco American Ventures, the Rosewood Stone Group, Quadrant Technology Ventures, Ignite Ventures, The Angels’ Forum and a group of individuals. Chair and CEO Lu Cordova, a veteran of @Home Network, said that the company has exceeded its own revenue and client acquisition forecasts. The money is earmarked for raising brand awareness – an important activity for a company that recently changed its name from TixToGo. Bucking the trend of hiring an expensive naming company, Acteva chose its new name from entries to a competition, and awarded a Porsche Boxster to the winner.
