Canadian search engine company Mamma Systems Inc, producer of the Meta search engine mamma.com is hoping to cash in on the 2.5 million visitors it gets a month by launching itself as an online shopping mall. Mamma searches six of the most popular search engines on the web, including Yahoo, Excite and Alta Vista, and claims to quality control the hits so as to produce the best of each. The two-year old company which earns its money by selling advertising on its site, claims to be growing at 20% a month, and has now launched its shopping mall Mamma shops. The first traders in the mall will be Barnes & Noble, K-Tel, 1800 Florals Cartrackers and Rent.Net. Founder and president Herman Tumurcuoglu says the company’s mission is to offer the best general marketplace on the web. The company claims to have an existing user base of 400,000 users a month, of whom it reckons 44% have actually bought goods and services on the Net at some time. The company will be re-launching its web site in June, when it says the search engine will get a new look and some new features. Mamma Systems is also looking for strategic alliance partners, it says, and is especially interested in talking to anyone in the UK and Europe. A partner would not only need to inject some capital into the company, but would also preferably have an existing user base to bring to the company, Tumurcuoglu says.
