Wireless communications service provider MetroPCS Communications and the Mobile Content Venture (MCV) have partnered to enable MetroPCS customers to watch live, local broadcast television on their mobile phones.
Under the contract, MetroPCS will offer Dyle Mobile TV to consumers on devices that are pre-loaded with the Dyle application, enabling customers to watch live TV right out of the box and Samsung Telecommunications America will provide the first smartphone with Dyle, a premium Android device, using ATSC-Mobile technology.
Mobile TV is the consumer-facing brand launched by MCV that will deliver live mobile television content from 15 major broadcast groups.
During the launch, MCV expects to offer the mobile video service on more than 72 stations in 32 markets covering more than 50% of the US population.
With Dyle, mobile consumers can watch live national and local news, sports, and entertainment programming via a broadcast television signal, consumers can enjoy the local nightly news on the bus, their favourite daytime talk show on their lunch break or live sporting events while running errands.
Samsung said the smartphones with Dyle will be available later this year in MetroPCS markets.
Samsung Mobile president Dale Sohn said MetroPCS is bringing a unique entertainment service, allowing users to do more on the go.
"We’re thrilled to launch the first smartphone with Dyle, providing the ultimate entertainment experience on a Samsung device," said Sohn.
MetroPCS president and chief operating officer Tom Keys said MetroPCS is excited to be the first mobile service provider to deliver a unique entertainment offering like Dyle, but more important than being first is MetroPCS’ belief that this service will meet the needs of the customers and deliver an exceptional mobile experience.
"We know that our customers have a desire to take entertainment with them wherever they go and understand that they want premium services at an incredible value, which we will continue offering by supplying services like Dyle," said Tom Keys.
