iTradeNetwork, or ITN, a provider of on-demand supply chain management and intelligence systems, has announced that Schwan’s Food Service has signed a multi-year contract to use ITN’s Sales Insight system.
According to ITN, Sales Insight, a hosted, on-demand system, combines the latest sell through information with an intuitive and interactive application, delivering good visibility. It is designed specific to a manufacturer’s sales and marketing teams’ needs. The company claims that Sales Insight leverages and attributes operator rebate and distributor billback information to increase contract compliance, optimize sales force efficiency and increase trade program effectiveness, ultimately growing sales and improving margins.
Mark Jansen, president of Schwan’s Food Service, said: In this tough economic environment, we are taking a proactive approach to helping drive revenues by arming our sales team with the critical information they need to maximize sales growth opportunities within our contracted business. As a result, Schwan selected Sales Insight as a key component of our overall trade spend initiative and strategy.
Robert Bonavito, chief executive officer of ITN, said: “Sales Insight will give Schwan’s a strong competitive advantage in this economy, and we look forward to helping them achieve new incremental sales growth and trade spend savings.
