France Telecom’s Orange and Investec, a Tunisian subsidiary of the Mabrouk group, have launched a new operator Orange Tunisia to offer customers mobile, fixed and internet services.

Orange Tunisia will invest one billion dinars (around €500m) to launch operations and install the 3G network. It is placing a particular focus on mobile broadband offers and attractive international tariffs.

The network already covers the majority of Tunisia’s major cities and overall coverage is expected to be doubled by the end of the year, Orange said.

The group plans to provide the technical expertise and investment necessary to ensure the development of a 2G and 3G+ network offering nation-wide coverage. In addition, the operator will employ 1,500 people by the end of the year.

Didier Lombard, chairman of France Telecom, said: Together we are committed to a project that will transform the Tunisian telecommunications market, and which in turn will help the country on its way to joining the world’s most competitive economies.

Our commitment to this partnership also enjoys a particular intensity thanks to the historic, cultural and economic ties that traditionally exist between France and Tunisia.