HP has released new offerings designed to help retailers create better customer experience across multiple store touch points.
HP’s wide range of retail-focused products and services include, point-of-sale (POS) and self-service offerings, digital signage, analytics software, managed print services and mobility offerings. These offerings are supported by over a dozen partners that combine their offerings and expertise with HP technology.
New offerings from HP include, HP mobile POS; HP CX family of self-checkout offerings and the expansion of the HP IX family of kiosks; and HP LD4730 and HP LD4730G 47-inch Micro Bezel Video Wall Displays.
The HP mobile POS offering is based on the HP Slate 2 tablet running the Windows operating environment, which combines a barcode scanner and magnetic stripe reader into a secure case to enable store associate applications such as sales and clienteling.
The HP CX (Customer Experience) is a cost-effective, flexible, self-checkout offering available in small and full-size configurations. Software from ECRS and Retalix power these offerings.
The HP LD4730 and HP LD4730G 47-inch Micro Bezel Video Wall Displays are touch-enabled displays that features HP DreamColor and the LD4730G offers durable Corning Gorilla Glass and are ideal for high traffic settings.
In addition, the displays use an HP exclusive video input, simplified Video over Ethernet (VOE) to manage and deploy network-attached digital signage.
A touch-enabled interactive wall, built on HP VantagePoint technology, combines six HP LD4730G 47-inch Micro Bezel displays with a custom infrared-based touch overlay that provides 32 points of simultaneous touch to enable new, interactive and fully immersive digital signage experiences.
HP Global Business Unit Retail Solutions vice-president and general manager Ray Carlin said many retailers were working towards creating a much more interesting environment for shoppers with the goal of improving and differentiating the entire shopping experience.
"HP is becoming the provider of choice for retailers that want to implement this seamless customer experience with affordable, leading-edge technology backed by best-in-class software partners," said Carlin.
