BullaTV is distributed through LATV Networks, via satellite and is available 24/7 to broadcast and cable operators in the US. BullaTV broadcasts Spanish and English music videos. BullaTV includes Blue Frog Media’s TxTV service that permits viewers to interact on the television screen by sending text messages from their cell phones to the program they are watching. The messages appear in overlay format, so viewers throughout the country can see them.
Victor Siegel, CEO of Blue Frog Media, said: This is an exciting time in interactive communications. BullaTV is a platform that allows audiences to have a totally engaging television experience, not only by offering chat on the television screen, but also be offered through prizing access to a wide variety of multi-media mobile content from ring tones to games and the chance to win incredible prizes. TxTV is very interactive and provides consumers with their 15 seconds of fame and make noise about their programming preferences through texting.
